Budget · Estimate

Amazon Ads Immersion Day: Los Angeles

Amazon Ads Growth Marketing·Sep 15–16, 2026·Working estimate v3

Total estimated

$359K

v3 · authored by Alex Schwab

vs v1

+$11K

v1 was $348K

vs Budget approved

−$41K

Approved $400K

Forecast margin

10.3%

Spread vs approved budget

AI Anomaly Check
Comparing section allocations against the Immersion Day template defaults

No anomalies — sections track template defaults within tolerance.

Sam's framing: the same numbers, two stories. Click to switch.

Estimate breakdown
12 sections · 13 line items
All figures USD
  • Aqua Beverly Hills — refined buyout1package$75,000$75,000
  • TCI lighting design + ops1package$22,000$22,000
  • Audio + video + broadcast feed1package$36,000$36,000
  • Stage architecture + entry portal1package$38,000$38,000
  • Reception + plenary F&B1package$48,000$48,000
  • Speaker honoraria + coaching1package$32,000$32,000
  • Wayfinding + branded signage1package$12,000$12,000
  • BAs + check-in + concierge1package$22,000$22,000
  • Crew + talent travel + freight1package$18,000$18,000
  • Back-of-house ops1package$12,000$12,000
  • City + venue permitting1package$5,000$5,000
  • Decor + florals (Statement Floral — engagement pending)1package$5,000$5,000
  • Producer fee + contingency1package$34,000$34,000

Grand total · v3

$359,000

Variance from v1
v3 vs v1 · per section

  • Technical / AV

    +$8K

  • Tradeshow

    Removed

    −$8K

  • Venue

    +$5K

  • Decor

    New section

    +$5K

  • Talent

    +$2K

  • General Production

    −$1K
  • Custom Fabno change
  • Cateringno change
  • Signageno change
  • 3P Staffingno change
  • Logisticsno change
  • BOHno change
  • Permitsno change

Net change

+$11K