Event · Recap
Amazon Ads Immersion Day: Los Angeles
Post-event recap deck — generated May 9, 2026
AI Generated · Draft
This recap was assembled from event data. Each section is editable — your overrides are saved to the deck.
Amazon Ads · Immersion Day
Amazon Ads Immersion Day: Los Angeles
From signal to story: AI-powered creative on the largest premium streaming canvas.
Sep 15, 2026 – Sep 16, 2026 · Los Angeles
by NVE Production
At a glance
The numbers
Guests
75
Amazon cohort
Days on-site
2
Sep 15, 2026 – Sep 16, 2026
Status
On track
Immersion Day
Workback complete
47%
Pre-event milestones
Total budget
$850K
Approved · client signed
Spend to date
$313K
$538K margin (63%)
What worked
Highlights
From signal to story: the AI-creative narrative landed — Alan Moss’ Full-Funnel Campaigns demo and the Samsung interactive-ad station were the two most-photographed moments of Day 1.
Champagne Gold + stage architecture landed — every photo on-brand.
Speaker prep paid off: Tanner Elton, Alan Moss, and Jared Stacy held their pacing end-to-end, no overruns.
Statement Floral engagement — pushed back on Net-60, saved $600 + secured Net-30 going forward.
Engaged partners
Vendor performance
| Vendor | Scope | Amount | Status | Rating |
|---|---|---|---|---|
| Aqua Venue | Venue + F&B base package | $175K | Engaged | 4.7 / 5 |
| TCI Lighting & Audio Technical / AV | Lighting design, audio, video, control | $95K | Engaged | 4.5 / 5 |
| Form Modular Modular Staging & Furniture | Sponsor lounge installation, modular banquettes, branded environment graphics | $122K | Engaged | 4.7 / 5 |
| SBI Fabrication Custom Fabrication | Custom stage build, branded entry portal | $90K | In discussion | 4.3 / 5 |
| Statement Floral Decor & Florals | Decor & florals — opening reception | $5K | Suggested | 4.1 / 5 |
Ratings shown are vendor-level reputation scores; per-event ratings will be captured in the post-event survey.
On the day
Run-of-show performance
On-time blocks
17
All scheduled blocks held
Tight transitions
3
Producer-called handoffs
Sessions run
6
Plenary + breakout
Schedule held end-to-end. The 3 producer-called transitions absorbed no overrun from the keynote, and all 6 sessions started within their cue window.
Carry forward
Lessons learned
Deliver assets 48h prior — pacing held this round.
Translation booth requires earlier sourcing for non-Tokyo venues.
Vendor terms surfaced 3 anomalies — push-back saved $600 and set the new norm.
Owners + dates
Next steps
Recap deck delivered to client (Sarah Liu) by EOD.
Vendor ratings updated in Playbook for the 5 vendors engaged.
Lessons-learned doc circulated to producer cohort.