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Vendor proposals

Vendor — apples-to-apples comparison

7 proposals received · Amazon Ads Immersion Day: Los Angeles · Sep 15–16, 2026 · Los Angeles

Statement FloralReviewed
Garland & CoReviewed
Salt Floral StudioAnalyzing
TCI Lighting & AudioReviewed
TCI Lighting & AudioReviewed
Form ModularReviewed
Form ModularReviewed

Lowest quote

$95K

TCI Lighting & Audio

Highest quote

$312K

TCI Lighting & Audio · +228% vs lowest

Decor allocation

$180K

Soft target within event budget

Outliers flagged

4

Across all proposals · AI-extracted

Line-item comparison

Extracted from PDFs · matched by item name across vendors

Line item
Statement Floral
Statement FloralReviewed

$178,500

Received May 4

View source PDF
Garland & Co
Garland & CoReviewed

$134,200

Received May 5

View source PDF
Salt Floral Studio
Salt Floral StudioAnalyzing

$121,400

Received May 6

View source PDF
TCI Lighting & Audio
TCI Lighting & AudioReviewed

$95,000Lowest

Received May 2

View source PDF
TCI Lighting & Audio
TCI Lighting & AudioReviewed

$312,000

Received May 22

View source PDF
Form Modular
Form ModularReviewed

$122,400

Received May 3

View source PDF
Form Modular
Form ModularReviewed

$252,500

Received Sep 18

View source PDF
Hand-tied bistro arrangements

$11,900

28 × $425

$10,640

28 × $380

$10,080

28 × $360

Statement entry installations (twin)

$37,000

2 × $18,500

$22,400

2 × $11,200

$19,800

2 × $9,900

Centerpiece arrangements (premium tier)

$25,900

14 × $1,850

$23,100

14 × $1,650

$21,700

14 × $1,550

Cocktail florals (low profile)

$8,640

36 × $240

$7,740

36 × $215

$7,380

36 × $205

Stage backdrop floral wall

$24,500

1 × $24,500

$22,800

1 × $22,800

$21,400

1 × $21,400

Install + strike labor

$38,400

1 × $38,400

$32,600

1 × $32,600

— missing —

Not quoted

Refrigerated transport (LA basin)

$9,200

1 × $9,200

$8,400

1 × $8,400

$7,900

1 × $7,900

Day-of touch-ups + on-site florist

$3,960

2 × $1,980

$3,520

2 × $1,760

$3,080

2 × $1,540

Coordination + design fee

$19,000

1 × $19,000

$3,000

1 × $3,000

$2,400

1 × $2,400

$7,200

1 × $7,200

$8,000

1 × $8,000

Lighting design + program (2 day)

$18,000

1 × $18,000

Lighting tech day rate

$9,600

8 × $1,200

4K LED video wall — 16 panels (500x500mm)

$8,640

16 × $540

Audio package (FOH + monitors + 12-channel)

$14,500

1 × $14,500

Wireless lavalier (Sennheiser) + IFB

$1,980

12 × $165

Confidence monitor (32in, on-stand)

$980

4 × $245

AI-content-wall integration (Gen-AI render passthrough, real-time)

$22,000

1 × $22,000

Samsung interactive-ad demo station (turnkey, July 2026 platform)

$8,500

1 × $8,500

Show-call + on-site engineer (2 pax × 3 days)

$10,800

6 × $1,800

Plaza Stage LED reveal — 24-fixture installation

$142,000

1 × $142,000

AI-generated content wall (Gen-AI render rig + 18 panels)

$78,000

1 × $78,000

Audio package (4-day Plaza of Passions)

$32,500

1 × $32,500

On-site crew (5 techs × 6 days incl. load-in/strike)

$36,000

30 × $1,200

Travel + per-diems (LA → Cannes)

$23,500

1 × $23,500

Sponsor lounge installation (modular footprint, 28ft × 14ft)

$38,500

1 × $38,500

Modular banquettes (3-seat unit, walnut + bouclé)

$15,600

8 × $1,950

Branded environment graphics (front-lit, dimensional)

$14,400

6 × $2,400

Modular stage extension (12ft × 8ft, riser + skirt)

$9,800

1 × $9,800

Cocktail high-tops (round, brass + blackened oak)

$6,720

14 × $480

Lounge club chairs (paired)

$5,100

12 × $425

Install + strike crew (4 pax × 2 days)

$10,800

8 × $1,350

Refrigerated transport + rigging (LA basin)

$7,800

1 × $7,800

Day-of touch-ups + on-site lead

$2,480

2 × $1,240

Floor protection + dance-floor inlay (modular)

$4,000

1 × $4,000

Executive cabana builds (8 cabanas, branded environment)

$92,000

8 × $11,500

Hospitality lounge build-outs (sponsor pavilion + AGM lounge)

$57,000

2 × $28,500

Modular stage extensions (mainstage flank + Q&A pod)

$17,600

2 × $8,800

Branded environment graphics (dimensional, executive zone)

$26,600

14 × $1,900

Furniture package (modular banquettes + lounge club chairs)

$12,400

1 × $12,400

On-site crew (5 techs × 4 days, build-in to strike)

$24,000

20 × $1,200

Rigging + transport (Vegas basin, climate-controlled)

$14,900

1 × $14,900

Total quoted

$178,500

$134,200

$121,400

$95,000

Lowest

$312,000

$122,400

$252,500

Terms comparison

Extracted from each proposal · outliers flagged

Statement Floral

Payment

Net-30

Deposit

40% on signing

Cancellation

50% if cancelled <14 days; full if <72h

Exclusivity

None

IP rights

Vendor retains design rights — exhibitions OK

Garland & Co

Payment

Net-30

Deposit

35% on signing

Cancellation

40% if cancelled <14 days; 75% if <72h

Exclusivity

None

IP rights

Client owns design — vendor may use as portfolio

Salt Floral Studio

Payment

Net-45

Outlier

Deposit

25% on signing

Cancellation

30% if cancelled <14 days; 60% if <72h

Exclusivity

None

IP rights

Client owns design

TCI Lighting & Audio

Payment

Net-30

Deposit

50% on signing

Cancellation

30% if cancelled <21 days; 60% if <72h

Exclusivity

None

IP rights

Client owns event content; AI-content-wall sublicense survives event

TCI Lighting & Audio

Payment

Net-30

Deposit

40% on signing

Cancellation

50% if cancelled <30 days

Exclusivity

None

IP rights

Client owns event content; Gen-AI content-wall license is single-event

Form Modular

Payment

Net-30

Deposit

40% on signing

Cancellation

40% if cancelled <14 days; 75% if <72h

Exclusivity

None

IP rights

Client owns design; vendor may use as portfolio with 30-day post-event hold

Form Modular

Payment

Net-30

Deposit

50% on signing

Cancellation

50% if cancelled <30 days

Exclusivity

None

IP rights

Client owns environment design; modular system designs retained by vendor

Heads-up — items to investigate
4 flagged · AI-extracted
  • Statement Floral · Statement entry installations (twin) · $37,000

    Highest entry-install quote of the three

    Unusual
  • Statement Floral · Coordination + design fee · $19,000

    Coordination fee 2.4× market average

    Unusual
  • Salt Floral Studio · Install + strike labor

    No labor line — install/strike not quoted

    Missing
  • TCI Lighting & Audio · Lighting tech day rate · $9,600

    Day rate ~11% over benchmark of $1,080

    Unusual
AI-drafted clarifying questions
Source-grounded · ready to send

For Statement Floral

  1. 1.Coordination fee is $19,000 — what staffing does this cover beyond the on-site florist line?
  2. 2.Statement entry installation at $18.5K/unit — what is the build complexity vs. Garland's $11.2K equivalent?
  3. 3.Confirm vase/vessel rental is included in centerpiece unit price or separately invoiced.

For Garland & Co

  1. 1.Confirm ratio of on-site florists to guest count — 2 floats feels light for a 75-guest immersive arrival sequence.

For Salt Floral Studio

  1. 1.Lowest total but install/strike labor not quoted. Is labor included in unit prices, or separate?
  2. 2.Net-45 is non-standard for this category — confirm timing or align to Net-30.
  3. 3.Day-of touch-up: 2 florists × what duration? Brief calls for 6h coverage minimum.

For TCI Lighting & Audio

  1. 1.Lighting tech day rate $1,200 is 11% above benchmark — given portfolio volume, is there room at $1,080?
  2. 2.AI-content-wall integration: confirm real-time render rig is included in the $22K, or is a separate sublicense fee due to Amazon (Prime Video Signature)?
  3. 3.Samsung demo station: confirm install + tear-down labor scope.

For TCI Lighting & Audio

    For Form Modular

    1. 1.Confirm modular banquette upholstery is the bouclé in the spec deck — color drift in past Amazon activations resolved by switching to the warmer Pantone 14-1118.
    2. 2.Sponsor lounge installation: confirm whether modular footprint includes underfloor cable management (matters for the AI-content-wall integration adjacent).

    For Form Modular

      Gaps detected

      Items in the brief that proposals didn't cover

      Statement Floral

      • No itemized rental breakdown for vases / vessels
      • No COI proof attached

      Garland & Co

      No gaps detected

      Salt Floral Studio

      • Install + strike labor not quoted — likely separate invoice
      • No COI proof attached
      • Day-of touch-up scope underspecified

      TCI Lighting & Audio

      • Backup mic kit included or separate line?
      • Confirm DMX universes for the 24-pendant array

      TCI Lighting & Audio

      No gaps detected

      Form Modular

      No gaps detected

      Form Modular

      No gaps detected