Budget · Estimate

Amazon Ads Immersion Day: Los Angeles

Amazon Ads·Sep 15–16, 2026·Working estimate v3

Total estimated

$830K

v3 · authored by Alex Schwab

vs v1

−$5K

v1 was $835K

vs Budget approved

−$20K

Approved $850K

Forecast margin

2.4%

Spread vs approved budget

AI Anomaly Check
Comparing section allocations against the Immersion Day template defaults

No anomalies — sections track template defaults within tolerance.

Sam’s framing: the same numbers, two stories. Click to switch.

Estimate breakdown
12 sections · 13 line items
All figures USD
  • Aqua Beverly Hills — refined buyout1package$175,000$175,000
  • TCI lighting design + ops1package$60,000$60,000
  • Audio + video + broadcast feed1package$85,000$85,000
  • Stage architecture + entry portal1package$90,000$90,000
  • Reception + plenary F&B1package$95,000$95,000
  • Speaker honoraria + coaching1package$60,000$60,000
  • Wayfinding + branded signage1package$22,000$22,000
  • BAs + check-in + concierge1package$65,000$65,000
  • Crew + talent travel + freight1package$45,000$45,000
  • Back-of-house ops1package$35,000$35,000
  • City + venue permitting1package$8,000$8,000
  • Decor + florals (Statement Floral — engagement pending)1package$5,000$5,000
  • Producer fee + contingency1package$85,000$85,000

Grand total · v3

$830,000

Variance from v1
v3 vs v1 · per section

  • Tradeshow

    Removed

    −$18K

  • Technical / AV

    +$15K

  • Venue

    −$5K

  • Decor

    New section

    +$5K

  • General Production

    −$2K
  • Custom Fabno change
  • Cateringno change
  • Talentno change
  • Signageno change
  • 3P Staffingno change
  • Logisticsno change
  • BOHno change
  • Permitsno change

Net change

−$5K